Regulation is one of the most important and toughest risks any company has to manage (2005 McKinsey survey).  […more]

Much lobbying is an ineffective waste of company resources and sometimes even socially irresponsible. […more]

Innovative lobbying focuses on anticipation. [… more]

Innovative lobbying uses the same management techniques and concepts as for normal commercial activities. […more]

Innovative lobbying is an integral part of a long-term strategy for competitive advantage. […more]

Companies that introduce this new approach into their long-term strategy planning and in their respective management functions, a move towards an innovative approach of lobbying, will not only save the higher costs associated with re-active lobbying and campaigning.  Ultimately they will be more effective and build intangible assets in addition to tangible results, because it allows them to set clear and measurable targets.  They will seize and develop emerging opportunities and create competitive advantage.